Built in Seoul. Korea first, then Japan and beyond.
The first department works the same in every market: your team posts what was approved. What changes is the language, the research sources and the rules that are checked.
Three markets, in order.
First market
Korea
Direct-to-consumer brands, with marketing first and e-commerce growth next.
Korean voice rules and the Korean rule pack.
Second
Japan
Japanese accounts of Korean brands first, then Japanese companies.
Japanese voice rules from the same company files.
Third
English-speaking
B2B service companies and English accounts of our Korean and Japanese customers, starting with one pilot.
AI notices built in from the start for the UK and EU.
Where each market works.
Examples of the channels each market uses. Your team posts approved packages wherever you already post.
KoreaJapanEnglish-speaking
ContentNaver Blog, Instagram, YouTube, Smart Store newsInstagram, X, LINE Official Account, YouTubeInstagram, Facebook, LinkedIn, YouTube, email
CommerceSmart Store, Coupang, your own storeRakuten, Amazon.co.jp, your own storeShopify, Amazon
Approval alertsKakaoTalk, emailLINE, emailSlack, email
Languages and markets
TopicKoreaJapanEnglish-speaking
VoiceKorean voice rulesJapanese voice rulesEnglish voice rules
ResearchSources chosen for KoreaSources chosen for JapanSources chosen per market
Rule packKorean rule packScoped per engagementScoped per engagement
Start with one department.
Calls in Korean or English.